The Cascade Blog
The CWD Brand Refresh
A behind the scenes look at refreshing the CWD logo, site, and colors.
Celebrating 20 Years... and counting.
20 yrs ago, I submitted a clunky web form on an Oregon Secretary of State website to incorporate Cascade Web Development from the attic above my garage.
The Cascade Process
I’ve been discussing “process” a lot lately and with a variety of clients. In my role, it’s impossible to avoid the topic as I dive into a company's brand and consider ways to better communicate with their target audience. This got me...
Keeping things secure.
While headlines celebrating (or bemoaning) the “death” of the password will continue to garner clicks, the reality is that the labyrinth of password complexity requirements and expirations will be around for a while. The problem is that even with those...
UI + UX + UF = Happy Visitors
The UI & UX (User Interface & User Experience) of a website is the subconscious navigator of success or failure. Why not add a UF (User First) approach by considering all this from the very beginning? Starting an online project with a well-thought-out...
Making Life Work During a Pandemic
Work life balance. We all strive for this in a world that increasingly places pressure to always be ‘on’ for our clients, family members, community and hopefully ourselves. It’s fairly unrealistic to achieve any sort of peace under these...