The Cascade Blog

Moving from Google's Universal Analytics to the NEW GA4!

  Google is sunsetting Universal Analytics in the coming year and will begin focusing on their next-generation analytics experience called GA4. Now, GA4 isn’t anything new, however, it’s dramatically more powerful and flexible than its...

This is Luis Olazabal.

Hear what Luis thought about interning with Cascade.

Cascade's Intern, Luis Olazabal

Bringing The Cascade Logo To Life With Our Intern. It's all about process.

Creating Singular Vision Projects

Is it possible for a group to make the right decision and stick with it? Only if the group has a singular vision.

3 Steps To Updating Your Website

Alternative Titles: “How to paint a moving car.” Or “It’s like changing a tire on a moving car.” I couldn’t decide on a title for this post. I felt that suggesting your car (website) had a flat tire may imply that it’s broken or not working properly....

The CWD Brand Refresh

A behind the scenes look at refreshing the CWD logo, site, and colors.

Celebrating 20 Years... and counting.

20 yrs ago, I submitted a clunky web form on an Oregon Secretary of State website to incorporate Cascade Web Development from the attic above my garage.  Humble beginnings from which to start something new that I hoped would provide for my family, future team and...

The Cascade Process

I’ve been discussing “process” a lot lately and with a variety of clients. In my role, it’s impossible to avoid the topic as I dive into a company's brand and consider ways to better communicate with their target audience. This got me...