The Cascade Blog
Cascade's (Re)Fresh 👉 "The Cascade Brand"
We’re thrilled to share our brand refresh process with you! This isn’t just about a new look—it’s about showing who we are now and where we’re headed. We’ve taken a close look at our values and how we serve our clients, and we can’t wait to roll out these...
Navigating the Creative Rebranding Journey: Overcoming Common Challenges. - Simon Hartt
Rebranding goes beyond updating a logo—it's about redefining your brand's identity. In our latest blog post, Simon discusses the challenges and strategies that have shaped Cascade Web Development's rebranding journey. Perfect for creatives looking to navigate their...
Exciting Evergreen Update: Enhanced User Interface & New Features Unveiled!
Cascade Web Development has rolled out significant updates to its Evergreen platform, focusing on enhancing user experience. Key improvements include a more flexible sign-in process, a clear visual cue to distinguish between staging and live sites, and a refreshed...
5 Ways to Wisely Invest During Challenging Times
In the face of economic uncertainty, Ben from Cascade shares five strategies for strengthening businesses. These include overhauling internal processes, updating the brand, conducting regular website audits, embracing innovation, and solidifying partnerships. Drawing...
Top 5 Ways to Future Proof a Website :: ChatGPT vs. Ben
ChatGPT and Ben share insights on keeping websites relevant. ChatGPT suggests responsive design, fast loading speeds, SEO best practices, accessible design, and scalability. Ben adds his commentary, emphasizing the immediate need for responsive design, the critical...
Questions for Ben
In our latest "Ask The Boss" series, Ben from Cascade Web Development discusses the transformative impact of AI in our industry and the pride he feels for our standout project, HelmetHouse.com. He highlights the balance between innovative solutions and practical...
Questions for Christi
Discover the multifaceted world of Christi McKinley, where insightful and playful questions illuminate her dual role as the driving force behind Cascade Web Development and her vibrant life as a mom, wife, and leader.
Creating an Effective Website in 2024: A Comprehensive Guide
In 2024, building an effective website involves a mobile-first approach, cutting-edge technology, and a deep understanding of user needs. Speed, security, and quality content are essential for a superior user experience and search engine ranking. Continuous...