

Website Audits
Uncover What’s Working, What’s Not, and What’s Next
A website audit provides a clear picture of where your website stands today and where improvements can have the greatest impact. Cascade audits evaluate the user experience, technical layer, content structure, performance, accessibility, security, analytics, and search visibility to help organizations make informed decisions.
Whether you need a focused review in one area or a broader evaluation across multiple categories, our audit process is designed to surface actionable findings, prioritize recommendations, and create a practical path forward.
What We Help Evaluate
- User experience and visual design
- Website accessibility and WCAG alignment
- Technical performance and Core Web Vitals
- Security risks and site vulnerabilities
- SEO structure and search visibility
- AI visibility and content discoverability
- Analytics configuration and event tracking
- Cookie compliance and consent management
- Content flow, CMS usability, and site scalability
Audit Areas
- AI Visibility Audit: Monitor how AI platforms interpret, position, and recommend your organization across tools like ChatGPT, Gemini, and Perplexity.
- Accessibility Audit: Evaluate WCAG alignment, screen reader compatibility, keyboard navigation, color contrast, and inclusive user experience opportunities.
- Security Audit: Identify vulnerabilities, review site components, evaluate authentication and authorization, and recommend improvements that reduce risk.
- Performance Audit: Review Core Web Vitals, page speed, image optimization, render-blocking resources, and other technical factors that affect user experience.
- Google Analytics Review: Evaluate analytics configuration, event tracking, goal setup, campaign measurement, and reporting opportunities.
- Cookie Compliance Review: Assess consent management, cookie banner functionality, privacy documentation, and compliance considerations.
- Design Audit: Review UX, visual design, layout hierarchy, mobile navigation, content flow, CTAs, and CMS usability.
Typical Deliverables
- Audit kickoff and scope alignment
- Service-specific review and evaluation
- Findings report with documented issues and opportunities
- Prioritized recommendations based on impact, effort, scalability, and goals
- Strategic next steps and implementation guidance
- Optional support to help execute recommended changes
Our Audit Process
- Scan: Review the website across the selected audit criteria to identify issues and opportunities.
- Analyze: Evaluate findings to uncover usability concerns, technical inefficiencies, content gaps, and improvement areas.
- Prioritize: Organize recommendations by impact, effort, scalability, and business goals.
- Recommend: Deliver clear findings, recommended fixes, and strategic next steps.
Why Website Audits Matter
Websites change over time. Content gets added, technology evolves, user expectations shift, and small issues can turn into larger barriers. A thoughtful audit helps uncover opportunities, remove friction, reduce risk, and create a smarter digital experience that is easier to manage, scale, and improve.
Ready to Make the Web a Little Wilder?
Drop us a note about your idea, wish list, or wildest “what if.” We’ll hit you back within a business day or two—faster if the coffee’s strong.
Or, if you prefer the old-school route—snag a spot on Ben’s calendar using this link: https://calendly.com/benmckinley/meeting-with-ben-cascade
(503) 260-2021
PO Box 196,
West Linn, OR 97068
Thank you