E-commerce

Sokol Blosser: Cultivating Digital Terroir

A Partnership That Ages Well

We’ve collaborated with Sokol Blosser since 2009, supporting several generations of multiple web properties and digital initiatives. In 2025 the pioneering Dundee Hills winery asked us to go big once again: retire their aging site and craft a next-generation digital experience in Evergreen—one that can support sister-label Evolution down the road.


 

The Challenge
  • A single WordPress install had grown brittle—with plugin conflicts, limited design flexibility, and a bolted-on booking flow.

  • The Sokol Blosser team wanted richer storytelling, seamless commerce, and an admin they could actually enjoy using.

  • Any new build needed to leave the door open for a future Evolution Wine rollout without forcing a complete rebuild.


 

Our Approach
  1. Platform Migration – Rebuild sokolblosser.com on Evergreen, giving editors a performant, fully modular CMS while laying the groundwork for a potential Evolution spin-off site later.

  2. Experience-First Design – New IA (Experience, Our Wines, Cellar Club, About, Trade & Media) with immersive imagery, streamlined event booking, and video-ready blocks.

  3. Deep Integrations – Connect Commerce7, WineDirect data, and Google Tag Manager so marketing and hospitality teams gain real-time insights without extra logins.

  4. Future-Proof Admin – Custom Evergreen block library and role-based permissions arm the team with drag-and-drop freedom while safeguarding brand consistency.


 

Work in Progress (2025)
  • Wireframes and sitemap approved in April.

  • Design comps in review; development sprint kicks off mid-July, targeting an early-fall launch that coincides with harvest season.

  • Post-launch roadmap includes drone-shot hero video, advanced event modules, and AI-assisted tasting-note suggestions.


 

Expected Outcome

Guests will book tastings in three clicks, explore wine collections faster, and glide through a refined purchase flow—while the winery staff gains a scalable platform ready for holiday traffic spikes and, eventually, a dedicated Evolution site.


 

Crafting a Digital Experience for Sokol Blosser Winery

This custom-designed website brings the elegance of Sokol Blosser’s Dundee Hills estate into the digital space. From immersive visuals to streamlined booking and club integration, every detail was built to reflect the winery’s legacy, hospitality, and sustainability values. Scroll through highlights of the design, layout, and user experience crafted for this celebrated Oregon wine brand.


Services Delivered

Digital Strategy · UX/UI Design · Evergreen Development · Systems Integration (Commerce7, WineDirect, GTM) · Hosting & Ongoing Support


“Cascade understands our brand almost like they work here—they’re building a site that feels handcrafted, just like our wine.”
— Caitlin, Director of Marketing, Sokol Blosser



 

See It Soon

Stay tuned for the reveal of the new sokolblosser.com ecosystem, pouring live in Fall 2025.