Sugar Wheel Works

Custom Wheel Configurator Solution

Home xtra large
Home large
Home medium
Home small
Custom Wheel Builder xtra large
Custom Wheel Builder large
Custom Wheel Builder medium
Custom Wheel Builder small
Blog xtra large
Blog large
Blog medium
Blog small

Sugar Wheel Works is a local bike shop that actively supports & sponsors community programs in Portland, practices sustainability, and is committed to designing & building great bike wheels.

The challenge: Sugar's (human) wheel builders have an uncanny, encyclopedic knowledge of which components are compatible with which, and which components not to combine even if they are technically compatible. Working closely with them, we created an application that mirrors their expertise and allows customers to experiment with different complex combinations on their website before submitting it to the humans at Sugar.
2100 SE Water Ave
PORTLAND, OREGON, 97214
P: 503.517.2700
PO BOX 196
WEST LINN, OREGON 97068